SMALL businesses' Too Big To Ignore campaign caught the attention of Lindsay's election candidates when it passed through Penrith on Friday.
The campaign's roadshow, boasting its slogan on a sign too large to ignore, stopped in Penrith Panthers' Chifley car park.
Penrith's Complete Recruitment Solutions' director Linda Kemp told the meeting payroll tax was the biggest obstacle to her growing her business.
"Because my business provides casual staff to companies it's termed labour hire and I'm responsible for the costs," Mrs Kemp said.
"I paid $250,000 in payroll tax and $500,000 in super last year.
"I can't understand why we should be taxed for employing people."
Nepean Regional Security's owner Gina Field said young people asked her why she bothered running a business when it would be easier and more lucrative to work for someone else.
She said she wanted to grow her business but penalty rates and employment laws made that difficult.
She also said if penalty rates were eased, more restaurants might open on the weekends.
The NSW Business Chamber's senior public affairs manager, Damian Kelly, said Too Big To Ignore was a simple message, but one he hoped all politicians would hear.
"There are two million small businesses in Australia, employing 40 times more people than the mining industry," Mr Kelly said.
"Small business is the backbone of the Australian economy.
"We ask whichever party forms government after the election to consider small business whenever you make decisions."
Some of the hopefuls to form the next government stepped up to say what they would do for the sector.
Lindsay federal Labor MP David Bradbury said the government's national broadband network roll-out to Penrith would help all businesses in the region.
"Many small businesses will not immediately see the benefits of the roll-out, but over time you will see the opportunities it brings," Mr Bradbury said.
"Today, the Prime Minister announced that businesses with turnovers up to $20 million will only be required to submit business assessment statements annually, instead of quarterly."
He also mentioned the government's policy to take over small businesses' superannuation and maternity leave administration.
Lindsay Liberal candidate Fiona Scott said the Coalition was committed to cutting $1 billion worth of red and green tape for businesses.
"We will support small business to create jobs here," Ms Scott said.
"Two-thirds of Penrith's population has to commute to work.
"Improving small business will help break this two-speed economy of ours."