CULTURE is a buzzword in rugby league. Every team searches for the right culture.
The good culture. The winning culture.
Teams work vigorously to avoid a bad culture; a losing culture.
Dean Whare knows about winning cultures.
The 24-year-old spent the first three years of his career at Manly — one of the most successful teams in the NRL in the past decade.
It has become the Panthers centre's No.1 priority: to build that same culture at Penrith.
"I'm here for another three years and I want to try and build that culture like what Manly had here," Whare said.
"Brent Kite who was pretty much the main senior guy at Manly and I are trying to bring that here and build a nice tight group.
"Brent is like another coach. His leadership in bringing all the young guys together with Jamie Soward and Peter Wallace has been great and that's showing on the field."
It's also showing on the NRL ladder. The Panthers lead the competition after their third straight win at the weekend against the Titans.
It has made the change for Whare a lot easier to handle.
"I've moved from the beaches to as west as you can go," he said.
"It's been a big change but I'm loving it out here."